CV Profile No.42287

Experience in the following industries :

• Banking, insurance, finance
• Marketing, communication, media
• Research and development
• Social, public and human services
• Telecom

Professional experience

• Head, E-Channels & Digital Marketing
• MoneyTrust Microfinance Bank
• Since 04.2019
• Create a good brand perception through digital marketing and increase brand popularity on all social media platforms. • To facilitate more mobile accounts, mobile app downloads and generate revenue. • To ensure the online loan platform becomes activated and implement online banking. • Organize Digital Marketing Training for existing and new customer every month and partner with SME’s conferences. • To lead the consideration and development of MoneyTrust Mirco-Insurance Health and Micro-Pension Scheme. Achievements • Successfully push for revamping the website and mobile app. • Created a comprehensive marketing budget which has never existed in the department. • Generated 500 prospective SME business leads from a personal fund. • Conducted and trained the marketers on Telemarketing for 3weeks, this is done in line with the new strategy to onboard more customers/clients. • Generate more than 100 plus mobile app downloads. • Secured two major partnership deals for the company.

• Merchant Acquisition Executive/ Project Lead (Yuuzoo Sandbox Games)
• Yuuzoo Corporation
• 01.2016 - 02.2019
• SMEArena • Merchant Acquisition Executive on SMEArena, a Social E-commerce platform. • Responsible for identifying potential merchants and make sales presentations to them. • Attract new merchants for SMEArena in line with the SMEArena Strategy and plans. • Suggest any developments and enhancements related to the overall Acquiring business. • Communicated all retail initiatives and promotions to merchants for sales awareness. Yuuzoo Sandbox Games & YuuDigital • Responsible to drive the mobile gaming app across Nigerian universities. • Partner/Sponsor student events across Nigerian universities. • Make sandbox game part of the media publicity for every event. • Organize gaming competition events and Speak to more than 5,000 capacity of people. • Create student forums to discuss sandbox mobile games. • Work outside the office for more than 40% of the time, including travel within Nigeria. Achievements • Implemented marketing strategies which resulted in 12% growth of customer base (3000 + Merchant Acquisition and 5000+ User Acquisition). • Investigated and resolved merchant inquiries and complaints in a timely and empathetic manner. • Succeeded in Launching Yuuzoo Sandbox Game in Africa (Yaba College of Technology Heroes Award, University of Lagos, etc. • Acquired more than 1,000 downloads of Yuuzoo Sandbox Game and still counting.